Badlands Booker

This has always been one of Danny and my favourite photos on the internet:
We had no idea who it was, but it is guaranteed to make us laugh. Why is he wearing that awesome helmet? Because eating that burger is dangerous?

Anyway, today we found out that that guy is none other than Badlands Booker. Former professional eater.

Not only that but also:

Badlands Booker is the finest competitive eating-themed hip hop star in the world.

Enjoy.